Everybody is now talking about over-the-top media (or OTT) today. It’s not only a buzzword for those who like to enjoy video streaming and TV platforms but also a great tool for businesses to gain revenue, open new marketing channels and build a strong brand name.
Over-the-top media is a complex and varied domain that changes every week and every day, flourishing with new trends. Even though it might seem unknown, the technology is present almost everywhere, including Disney Plus and Netflix. And if you are one of those who want to enter the industry and invest in over-the-top streaming development, you will need to understand what OTT is, inside and out.
